1747094539612e565f512e42ca9a750cb316ed573Dirk Doughertypage.title=Offer Over-the-air Installs 2747094539612e565f512e42ca9a750cb316ed573Dirk Doughertypage.metaDescription=Let users send your app directly to their devices when they sign in with Google. 3747094539612e565f512e42ca9a750cb316ed573Dirk Doughertypage.tags="google", "identity", "installs" 4747094539612e565f512e42ca9a750cb316ed573Dirk Doughertypage.image=images/cards/google-sign-in_2x.png 5747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 6747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 7747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty@jd:body 8747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 9747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<p>Google sign-in is a trusted registration system that's familiar to users and 10747094539612e565f512e42ca9a750cb316ed573Dirk Doughertyconsistent across devices. With minimal effort, you can improve your sign-in conversion 11747094539612e565f512e42ca9a750cb316ed573Dirk Doughertywith a fast and secure authentication option for users. And by using Google sign-in, 12747094539612e565f512e42ca9a750cb316ed573Dirk Doughertyyou can offer users the option to send your app directly to their Android devices when 13747094539612e565f512e42ca9a750cb316ed573Dirk Doughertythey sign-in, without the need for them to visit the Play store. Using this approach, 14747094539612e565f512e42ca9a750cb316ed573Dirk Doughertysome developers have seen app installation acceptance rates of 40%.</p> 15747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 16747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<p>Get started with <a href="https://developers.google.com/identity/sign-in/android/"> 177af29cc9b91bdfb7abcc4dfda3aa5f9f52a17dd2Dirk DoughertyGoogle sign-in for Android</a> and then enable <a 18747094539612e565f512e42ca9a750cb316ed573Dirk Doughertyhref="https://developers.google.com/identity/sign-in/web/android-app-installs">over-the-air 19747094539612e565f512e42ca9a750cb316ed573Dirk Doughertyinstalls</a> for your web site.</p> 20747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 21747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<div class="wrap"> 22747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <div class="cols" style="margin-top:2em;"> 23747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <div class="col-8of12 col-push-1of12"> 24747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <img src="{@docRoot}images/distribute/ota-installs.gif"> 25747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty </div> 26747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty </div> 27747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty</div> 28747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 29747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 30747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<h2>Tips</h2> 31747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 32747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<ul> 33747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <li>Adding Google sign-in to your app can increase conversions by reducing the burden 34747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty and friction of sign-in, while helping users keep their accounts secure.</li> 35747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <li>Focus on the quality of your app to ensure that it passes the quality threshold for 36747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty over-the-air installation.</li> 37747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty <li>Measure impressions of the Android install prompt, installs, and success rate by 38747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty day, week, and month with Platform Insights.</li> 39747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty</ul> 40747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 41747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 42747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<h2 style="clear:both" id="related-resources">Related Resources</h2> 43747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 44747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty<div class="resource-widget resource-flow-layout col-13" 45747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty data-query="collection:distribute/users/otas" 46747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty data-sortorder="-timestamp" 47747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty data-cardsizes="9x3" 48747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty data-maxresults="4"> 49747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty</div> 50747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 51747094539612e565f512e42ca9a750cb316ed573Dirk Dougherty 52